Big Brother, meet Judge Eick

— The Mercury News reports that a judge has ordered Sonic Blue, maker of the Replay 4000 PVR, to record customers’ every click of the remote: A federal magistrate in Los Angeles has ordered SonicBlue to spy on thousands of digital video recorder users — monitoring every show they record, every commercial they skip and … Continue reading “Big Brother, meet Judge Eick”

— The Mercury News reports that a judge has ordered Sonic Blue, maker of the Replay 4000 PVR, to record customers’ every click of the remote:

A federal magistrate in Los Angeles has ordered SonicBlue to spy on thousands of digital video recorder users — monitoring every show they record, every commercial they skip and every program they send electronically to a friend.

Tivo collected this kind of data during the SuperBowl, and found that people rewound and re-watched the Britney Spears Coke commercials more than the game, so some of the results might be surprising. Not all that surprising, of course.

One thought on “Big Brother, meet Judge Eick”

  1. Just a minor point – Britney’s the spokesbimbo for Pepsi, not Coke. Still a scary idea, though.

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